Logicalis Group, the international IT solutions and managed services provider, today announced the appointment of Renata Randi as the new Chief Marketing & Alliances Officer. Mrs. Randi, who currently runs Marketing & Alliances for Logicalis in LATAM, will start her new role on the 1st March 2018, reporting to Logicalis Group CEO, Mark Rogers.
Renata Randi will have responsibility for driving execution of Group’s positioning and go-to-market strategy, as well as overseeing its global strategic alliances, as Logicalis continues to grow as a digital enabler for its customers. By leading both efforts across the group, she will work closely with Logicalis' country managers and Group executives to help shape and accelerate the growth strategy across the operations.
With more than 25 years’ experience in the IT industry, Mrs. Randi has held several executive positions in business development, sales, strategy, marketing and alliance management throughout her career. In the last 10 years, Renata has been responsible for developing the marketing strategies for Logicalis in Latin America and for managing the relationships with key industry partners, besides leading Logicalis’ partnership with Cisco on a global basis.
“I strongly believe that technology can improve people’s lives, both in their personal and professional settings and this is what we do in Logicalis – combine services and technology to make our clients’ lives simpler. The opportunity to work with the international Logicalis team and to bring a fresh look to our go-to-market strategy, is very exciting”, says Renata Randi.
Mrs. Randi has a degree in Electrical Engineering from Unicamp (University of Campinas), a postgraduate degree in Marketing, and an MBA from the University of Michigan Business School.
Commenting on the appointment, Mark Rogers said, "I am delighted to announce Renata’s promotion to CMAO for the group. With her marketing and alliances leadership experience and longstanding industry knowledge, she is well positioned to lead our go-to-market strategy."